How to make your Marketing more Effective with Human Design
I have to say, since I’ve figured out how to incorporate my human design chart into my marketing, it has never felt easier, not to mention more effective.
I used to struggle trying to figure out what to say, how to put myself out there, and would end up getting caught up in vanity metrics that really weren’t impacting my bottom line.
But now, I know exactly how my human design chart can support me in marketing, and I’m going to share how your chart can help you too!
1. Reveals my unique marketing strengths:
There’s several places in your human design chart that can show you this – including your type and your profile, but what I’ve been finding most impactful lately is exploring the gifts of my active channels and incorporating those into my marketing.
This can look like using a storytelling approach, sharing what I’m learning along the way, how to improve what isn’t working, and my unique approach to problem-solving. (If you want to see an example of how this approach has ramped up my engagement, you can check out this post) Everyone will have a unique combination of these gifts which also helps set you apart in the marketplace!
2. Aligns my content creation with my energy:
As a 6/2 profile in human design, there are times where I want to “hermit away” and have time to myself (that’s the line 2 influence).
Knowing this about myself, I take this into account in my marketing strategy by batch-creating content when the energy is there, and choosing a platform that doesn’t require me constantly having to be “on” in order to see results as my main focus. (Pinterest).
My human design chart also reveals how I work best, so knowing how to honour the ebbs and flows of my energy helps with this as well!
3. Guides my ideal approach to self-promotion
Part of my human design as a projector and also with a line 6 in my profile means I’m meant to show up as a wise guide and role model.
Part of this means I’m meant to share my personal experiences in my marketing – what I’m learning, how I’m changing, and where we could be going in the future.
It can be hard to ignore all the noise online, but knowing this about myself helps keep me focused in my marketing efforts.
If you want to dive deeper into how your human design can support you in your marketing too, my Master your Marketing with Human Design Guide will help you learn how to market yourself effectively based on your human design type, unique profile gifts, and your active channels. You can bundle it with my Ultimate Guide to Growing your Business with Human Design to get a one-time discount at checkout! (and both of these products compliment each other perfectly and will support you in growing your business).